Christmas Magic

Thursday, November 2, 2023 - Sunday, November 5, 2023


This year’s Christmas Magic market will occur Thursday, November 2, 2023, through Sunday, November 5, 2023, at the Wichita Falls MPEC Exhibit Hall, 1000 5th St, Wichita Falls, Texas. 

Click Here for Tickets!

Tickets will also be available at select United Supermarket locations (Market Street, and United on Southwest Parkway) October 1.


We hope you will join us as we celebrate our 42nd annual Christmas Magic and once again help give back to this wonderful community!

For all the details and festivities, please use the navigation bar to discover more about this year’s Christmas Magic!

Market Hours:
Friday, November 3 – 9 am to 7 pm
Saturday, November 4 – 9 am to 7 pm
Sunday, November 5 – 12 pm to 5 pm

$8 in advance for one day
$10 at the door for one day
$15 for Unlimed Shopping Tickets
Tickets for Christmas Magic will go on sale starting September 1st, available online at Physical tickets will be available at selected United Supermarket locations in October.


Click here for Merchants Application!

Christmas Magic: Celebrating “Fa La La” – Just a Short 3 Months Away!

WICHITA FALLS – The Junior League of Wichita Falls is thrilled to announce the much-
awaited Christmas Magic Market will take place from November 2nd to November 5th at the MPEC. Now that we’ve entered into the month of August, this magical event celebrating the spirit of giving and the joy of the holiday season is only 3 short months away!

Christmas Magic has been a cherished tradition in North Texas for over four decades. The Junior League of Wichita Falls is proud to have raised over $3.2 million through Christmas Magic, benefitting several vital community projects and local organizations, such as First Step, Crime Stoppers of Wichita Falls, North Texas Area United Way, Child Care Partners, and more.

With an incredible selection ranging from delectable cheesecakes to women’s clothing, jewelry, and children’s books, close to 100 merchants, including local small businesses and merchants from Arkansas, Louisiana, Nevada, and beyond, will be on hand for an exceptional shopping experience. Merchant applications are still open for businesses interested in selling their goods.

“Being part of the market can be a game-changer for local businesses, offering them an exceptional platform to connect with thousands of shoppers,” said Anndrea Harris, Christmas Magic Co-Chair. “We take pride in fostering growth and support for our local entrepreneurs. We encourage merchants, both local and from afar, to join us.”

In addition to the fabulous shopping opportunities, Christmas Magic will feature several exciting events.

On Thursday, November 2, an exclusive shopping experience will kickstart the festivities with a new spin on the traditional VIP Preview Party.

“This event comes with a signature drink and a charcuterie cup for everyone who attends,” said Amanda Culley, Christmas Magic Co-Chair. “While we don’t want to spoil the surprise, just know 100 lucky ladies will find a breathtaking surprise in their shopping bags. Diamonds always have been a girl’s best friend.”

On Saturday, November 4, the League will host the Christmas Magic Fun Run “Fa La La” Edition. Don’t miss out on securing your spot, as tickets for the 5K will be available very SOON! Until October 14, adult registration is $25, which includes admission to the race, a themed t-shirt and drawstring bag, and one adult admission to Christmas Magic. Kids 12 & under run for free.

Christmas Magic weekend will also include a children’s and ladies’ event.

Tickets for Christmas Magic will go on sale starting September 1st, available online at Physical tickets will be available at selected United Supermarket locations in October.